Apple UK Hot News

macOS Sierra Now Available as a Free Update

Apple UK Hot News - Tue, 09/20/2016 - 18:00
CUPERTINO — September 20, 2016 — Apple today announced that macOS Sierra, the latest major release of the world’s most advanced desktop operating system, is now available as a free update. macOS Sierra brings Siri to the Mac with intelligent and helpful features users know and love from iPhone and iPad, along with all-new capabilities designed specifically for use on the desktop. Features like Universal Clipboard, iCloud Desktop and Documents, Auto Unlock and Apple Pay on the web help your Mac work even better with other Apple devices. And Photos gets an update with a new Memories feature that automatically creates curated collections of your favourite photos and videos.

Siri on the Mac can help send messages and email, find documents, look up information, search a user’s photo library, adjust system preferences and more. Users can also drag and drop Siri results into documents or pin them into their Today view for later reference. Universal Clipboard allows users to copy content from an app on one Apple device and paste it into another app on a different Apple device. With iCloud Desktop and Documents users can now access the files on their Desktop from iPhone and iPad. And Auto Unlock lets users automatically log into their Mac when they are wearing an authenticated Apple Watch.

Apple Pay on the web makes the online shopping experience in Safari more convenient and secure than ever. Shoppers can now click the Apple Pay button at checkout on nearly 300,000 participating websites, including 1-800-Flowers, Gilt, Instacart, Lululemon, Warby Parker and more, and then complete their purchase with Touch ID on iPhone 6 or later or with Apple Watch. Users’ credit or debit card information is not shared with online merchants and strong encryption protects all communication between a user’s device and Apple Pay servers.

Photos introduces Memories, which highlights favourite and forgotten moments in users’ photo libraries by automatically creating curated collections of occasions like birthday parties or family vacations. Photos uses advanced computer vision to identify faces, objects and scenes in your images, so photos can be searched by who and what is in them. An all-new Brilliance editing tool brightens dark areas and pulls in highlights to make photos look richer and more vibrant.

Other great new features in macOS Sierra:
  • Messages makes conversations more interesting, allowing users to preview web links and play video clips from right within the app; respond to messages with a Tapback like a heart, thumbs up and more directly onto a message bubble; and send bigger emoji for more message impact.
  • Tabs are now available across Mac apps that support multiple windows, including Maps, Mail, Pages, Numbers, Keynote, TextEdit, and even third-party apps.
  • Picture in Picture floats video from Safari or iTunes in a window over the desktop. The window can be resized, dragged and pinned to any corner of the screen so users can watch video while they work.
  • Optimised Storage frees up space when a Mac starts getting full by storing infrequently used items in the cloud and helping users remove apps and files they no longer need.
  • Apple Music in iTunes makes it even easier to discover new music and browse exclusives and new releases.

Availability
macOS Sierra is available as a free update starting today from the Mac App Store. macOS Sierra supports all Macs introduced since late 2009. Some features may not be available in all regions or all languages. For more information, please visit: www.apple.com/uk/macos/sierra.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Juriaan Bosman
Apple
bosman.j@apple.com
020 8278 1440
 
Categories: Apple UK Hot News

Swift Playgrounds Now Available on the App Store

Apple UK Hot News - Tue, 09/13/2016 - 18:00
CUPERTINO — September 13, 2016 — Swift Playgrounds, an innovative new iPad app from Apple that makes learning to code easy and fun for everyone, is now available on the App Store. With Swift Playgrounds, real coding concepts are brought to life with an interactive interface that allows students and beginners to explore working with Swift, the easy-to-learn programming language from Apple used by professional developers to create world-class apps.

The Swift Playgrounds app is approachable enough for students with no previous programming experience to begin exploring key coding concepts, but also powerful enough for skilled programmers to experiment and express their creativity using Swift. 

“Everyone should have the opportunity to learn coding, and we are excited to bring Swift Playgrounds to the next generation of programmers looking for a fun and easy way to explore key coding concepts using real code,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “More than 100 schools around the world have already committed to adding Swift Playgrounds to their fall curriculum, and we can’t wait to see what students create with it.”

Swift Playgrounds includes Apple-developed programming lessons that guide students through a series of challenges and puzzles to guide three on-screen characters through an immersive graphical world as they learn core coding concepts, like issuing commands, creating functions, performing loops and using conditional code and variables. Apple will also regularly release new standalone challenges so users can continue learning new skills.

Swift Playgrounds also features built-in templates that users can modify and build on to create their own programs with graphics and touch interactions. They can then share their creations with friends using Mail or Messages or even by posting to the Web. And since Swift Playgrounds uses real Swift code, projects can be exported directly to Xcode and ultimately be turned into full-fledged iOS and Mac apps.

Availability
Swift Playgrounds is available today on the App Store for free. Swift Playgrounds is compatible with all iPad Air and iPad Pro models and iPad mini 2 and later running iOS 10. For more information including videos, images and demos, visit: www.apple.com/uk/swift/playgrounds.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Laura Bonney
Apple
lbonney@apple.com
020 3284 6290
 
Categories: Apple UK Hot News

Apple Pay Coming to Japan with iPhone 7

Apple UK Hot News - Wed, 09/07/2016 - 19:30
SAN FRANCISCO ― September 7, 2016 ― Apple today announced that iPhone 7, iPhone 7 Plus and Apple Watch Series 2 will bring customers in Japan the ability to use Apple Pay, an easy, fast and secure way to pay for everything in their daily routines, beginning in October. Users can commute and pay for everyday items with Suica from JR East, and make convenient and private credit and prepaid card purchases in stores, apps and on the web with a single touch. Apple is also introducing support for transit in Japan with Maps in iOS 10, so commuters can easily find ride details, including fare breakdowns that automatically show Suica pricing right on their device, making their commute more seamless and simpler than ever.

Apple Pay is accepted anywhere Suica is available, so users can make quick everyday purchases and buy or reload a Suica card or commuter pass, all with their iPhone. Japan’s major financial brands will also support Apple Pay, so shoppers can make purchases in many of the country's largest stores, at neighbourhood shops and restaurants, and from their favourite online merchants.

“We are incredibly excited to bring iPhone 7 to customers in Japan so they can experience the magic of Apple Pay,” said Tim Cook, Apple’s CEO. “Apple Pay will transform your daily routine, from making your commute easier and more convenient than ever with Suica right on your iPhone 7 and Apple Watch Series 2, to using your favourite cards to make secure and private purchases with a single touch.”

“As the world’s largest transit operator, JR East is committed to innovating so we can provide our customers across Japan the best service possible,” said Tetsuro Tomita, president and CEO of East Japan Railway. “For iPhone 7, we redesigned an entirely new experience from the ground up so our customers can enjoy the ease and security of using Apple Pay while commuting, in our app and in stores with Suica.”

iPhone 7, iPhone 7 Plus and Apple Watch Series 2 sold in Japan will support FeliCa Type-F NFC contactless technology, which is used every day for more than 160 million transactions across Japan.

When Maps launches support for transit in Japan with iOS 10 in October, Apple Pay users can map out and pay for their entire commute, including major train, subway, ferry and national bus lines, on their iPhone 7, iPhone 7 Plus and Apple Watch Series 2, based on updated fare and schedule information. If you have a Suica card added to Apple Pay and are planning a route that exceeds its balance, an alert will show it’s time to reload, and you can do so instantly, right on your device. Commuters can also follow carefully curated navigation instructions so it’s easy to get around Japan’s extensive underground tunnel networks.

Apple Pay will support many of the most popular Japanese credit and prepaid cards issued by AEON, Credit Saison, JCB, Mitsubishi UFJ Nicos, Orient Corporation, Sumitomo Mitsui Card, Toyota Finance, UC Cards and View Card, and carriers KDDI, NTT Docomo and Softbank, representing more than three-quarters of all credit card spending in Japan, with major global and domestic networks like American Express, Mastercard, JCB, iD and QUICPay. Users will continue to receive all of the rewards and benefits offered by their cards.

Beginning in October, iPhone 7, iPhone 7 Plus and Apple Watch Series 2 users will be able to make purchases in stores anywhere Suica, iD or QUICPay is accepted, encompassing nearly two-thirds of all transactions at Japan’s largest merchants. In addition to Apple Stores in Japan, leading retailers that will accept Apple Pay include convenience stores like 7-Eleven, Circle K, Family Mart, Lawson, Ministop and Sunkus, supermarkets such as AEON, APITA and PIAGO, petrol stations including ENEOS and Esso Mobil General, retailers like BicCamera, Matsumoto Kiyoshi and Uniqlo, and favourite local brands such as JapanTaxi and Sukiya.

Online shopping in apps and on websites accepting Apple Pay is as simple as the touch of a finger with Touch ID, so there’s no need to manually fill out lengthy account forms or repeatedly type in shipping and billing information. Your card number is kept private and not shared with the merchant. Online brands that will accept Apple Pay in Japan include BASE, Demae-Can, giftee, Jalan.net, JapanTaxi, minne and Toho Cinema.

When paying for goods and services on the go within apps or Safari, Apple Pay works with iPhone 6 and later, iPad Pro, iPad Air 2, and iPad mini 3 and later. You can also use Apple Pay in Safari on any Mac introduced in or after 2012 running macOS Sierra, and confirm the payment with iPhone 6 or later or Apple Watch.

Security and privacy are at the core of Apple Pay. If your iPhone, iPad or Apple Watch is ever lost, you can use Find My iPhone to put your device in Lost Mode to suspend Apple Pay, or you can wipe your device clean completely. You can also stop the ability to make payments with Apple Pay on iCloud.com. If you lose your device, your Suica balance is recoverable.

When you use a credit or prepaid card with Apple Pay, the actual card numbers are not stored on the device, nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on your device.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Nikki Thompson
Apple
nikkithompson@apple.com
020 7184 1232  
Categories: Apple UK Hot News

Apple Introduces iPhone 7 & iPhone 7 Plus — The Best, Most Advanced iPhone Ever

Apple UK Hot News - Wed, 09/07/2016 - 19:30
SAN FRANCISCO — September 7, 2016 — Apple today introduced iPhone 7 and iPhone 7 Plus, the best, most advanced iPhone ever, packed with unique innovations that improve all the ways iPhone is used every day. The new iPhone features new advanced camera systems that take pictures like never before, more power and performance with the best battery life ever on an iPhone, immersive stereo speakers, wide colour system from camera to display, two new beautiful finishes, and is the first water and dust resistant iPhone. iPhone 7 and iPhone 7 Plus will be available in more than 25 countries beginning Friday, September 16.

“iPhone 7 and iPhone 7 Plus dramatically improve every aspect of the iPhone experience, reaching a new level of innovation and precision to make this the best iPhone we have ever made,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “The completely redesigned cameras shoot incredible photos and videos day or night, the A10 Fusion chip is the most powerful chip on any smartphone while delivering the best battery life ever in an iPhone, and an entirely new stereo speaker system provides twice the sound, all within the first water and dust resistant iPhone.”

New Advanced Camera Systems
iPhone 7 and iPhone 7 Plus take the world’s most popular camera and make it even better with entirely new camera systems. The 12-megapixel camera includes optical image stabilization on both iPhone 7 and iPhone 7 Plus, and a larger ƒ/1.8 aperture and 6-element lens enable brighter, more detailed photos and videos, and a wide colour capture allows for more vibrant colors with more detail. iPhone 7 Plus features the same 12-megapixel wide angle camera as iPhone 7 and adds a 12-megapixel telephoto camera that together offer optical zoom at two times and up to 10 times digital zoom for photos.

Coming later this year, the dual 12-megapixel cameras also enable a new depth-of-field effect, using both cameras on iPhone 7 Plus to capture images, while sophisticated technology including Machine Learning separates the background from the foreground to achieve amazing portraits once possible only with DSLR cameras.

Additional Camera Advancements Include:
  • New Apple-designed Image Signal Processor, which processes over 100 billion operations on a single photo in as little as 25 milliseconds, resulting in incredible photos and videos;
  • New 7-megapixel FaceTime HD camera with wide colour capture, advanced pixel technology and auto image stabilisation for even better selfies; and
  • New Quad-LED True Tone flash that is 50 per cent brighter than iPhone 6s including an innovative sensor that detects the flickering in lights and compensates for it in videos and photos.

More Performance & Battery Life
The new custom-designed Apple A10 Fusion chip features a new architecture that powers these innovations, making it the most powerful chip ever in a smartphone, while also getting more time between charges with the longest battery life ever in an iPhone. The A10 Fusion’s CPU now has four cores, seamlessly integrating two high-performance cores that run up to two times faster than iPhone 6, and two high-efficiency cores that are capable of running at just one-fifth the power of the high-performance cores. Graphics performance is also more powerful, running up to three times faster than iPhone 6 at as little as half the power, enabling a new level of gaming and professional apps.

Both phones include support for up to 25 LTE bands, for the best worldwide roaming in the industry, and LTE Advanced for three times faster data rates than iPhone 6 at up to 450 Mbps.¹ For customers in Japan, iPhone will now support the leading FeliCa contactless technology, bringing the ability to use credit and prepaid cards, including on iD and QuicPay domestic networks, and Suica, Japan’s dominant transit card issued by JR East, the world’s largest transit operator.

An Amazing Audio Experience
New stereo speakers offer amazing and immersive sound that is two times louder than iPhone 6s, offering increased dynamic range of sound and a higher quality speakerphone. The new iPhone comes with EarPods with Lightning connector to deliver incredible sound, as well as a 3.5 mm headphone jack adapter that allows customers to use old headphones and accessories.

New AirPods, Apple’s innovative new wireless headphones, weave simplicity and technology together to reinvent the wireless experience making headphones easy to use. Featuring the new Apple W1 chip, AirPods have extremely efficient wireless communication for a better connection, improved sound and industry-leading battery life. AirPods harness the power of Siri, allowing you to access your favourite personal assistant with just a double tap.

Design That Makes a Splash
The iPhone 7 and iPhone 7 Plus come in a gorgeous design in silver, gold and rose gold finishes and introduce two all-new black finishes, a beautiful black finish that has an anodised matte appearance, and an innovative jet black finish that has a deep, high-gloss look. The new jet black finish is accomplished through an innovative nine-step process of anodisation and polish for a uniform, glossy finish. An entirely reengineered enclosure results in a water resistant iPhone offering protection like never before against spills, splashes and dust.²

The new iPhone features the brightest, most colorful Retina HD display ever in an iPhone, now with a wide colour gamut for cinema-standard colours, greater colour saturation and the best colour management in the smartphone industry. An all-new, advanced, solid-state Home button on iPhone 7 is designed to be durable and responsive, and working in tandem with the new Taptic Engine, provides more precise and customisable tactile feedback.

Featuring iOS 10, the Biggest iOS Release Ever
iPhone 7 and iPhone 7 Plus come with iOS 10, the biggest release ever of the world’s most advanced mobile operating system. iOS 10 introduces a huge update to Messages that delivers more expressive and animated ways to message friends and family, the ability for Siri to do more by working with apps, new ways to interact with apps and even more places to use 3D Touch, beautifully redesigned Maps, Photos, Apple Music and News apps, and the Home app, delivering a simple and secure way to manage home automation products in one place. iOS 10 also opens up incredible opportunities for developers with Siri, Maps, Phone and Messages APIs, allowing customers to do more than ever with the apps they love to use.

Pricing & Availability
  • iPhone 7 and iPhone 7 Plus will be available in silver, gold, rose gold and the new black finish in 32GB, 128GB and 256GB models starting at £599, and the new jet black finish will be offered exclusively on the 128GB and 256GB models from http://Apple.com/uk/, Apple Stores, Apple Authorised Resellers and select carriers. Pricing includes VAT.
  • Through Apple’s iPhone Upgrade Programme customers in the UK can now get an unlocked iPhone 7 or iPhone 7 Plus, with the protection of AppleCare+, choose their carrier and have the opportunity to upgrade to a new iPhone every year. The iPhone Upgrade Programme is available at Apple Stores with monthly payments starting at £33.³
  • Customers will be able to order iPhone 7 and iPhone 7 Plus beginning Friday, September 9, with availability beginning Friday, September 16, in Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Hong Kong, Ireland, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK, US Virgin Islands and the US.
  • iPhone 7 and iPhone 7 Plus will be available in Andorra, Bahrain, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Greece, Greenland, Guernsey, Hungary, Iceland, Isle of Man, Jersey, Kosovo, Kuwait, Latvia, Liechtenstein, Lithuania, Maldives, Malta, Monaco, Poland, Qatar, Romania, Russia, Saudi Arabia, Slovakia and Slovenia beginning Friday, September 23. iPhone 7 and iPhone 7 Plus will also be available to customers in India beginning Friday, October 7.
  • The new Apple-designed wireless AirPods including charging case will be available for £159 from http://Apple.com/uk/ and Apple Stores beginning in late October. All iPhone 7 and iPhone 7 Plus models will include EarPods with Lightning Connector and a Lightning to 3.5 mm Headphone Jack Adapter, also sold separately at http://Apple.com/uk/ and Apple Stores, for £29 and £9, respectively.
  • Apple-designed accessories including leather and silicone cases in a range of colours will be available starting at £35 and iPhone 7 Smart Battery Case will be offered in black and white for £99 from http://Apple.com/uk/ and Apple Stores. Lightning Docks in several colour-matching metallic finishes will also be available for £49. Pricing include VAT.
  • Every customer who buys iPhone 7 or iPhone 7 Plus from Apple will be offered free Personal Setup, in-store or online⁴, to help them customise their iPhone by setting up email, showing them new apps from the App Store and more.
  • Anyone who wants to learn more about iPhone 7, iPhone 7 Plus or iOS 10 can register for the free workshops offered at every Apple Store.

¹ Data plan required. LTE is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on LTE support, contact your carrier and see http://apple.com/iphone/LTE.
² iPhone 7 and iPhone 7 Plus are splash, water and dust resistant and were tested under controlled laboratory conditions with a rating of IP67 under IEC standard 60529. Splash, water and dust resistance are not permanent conditions and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.
³ Prices are rounded to nearest pound and are based on a 20-month instalment loan. Full terms and conditions apply. (http://apple.com/uk/legal/sales-support/iphoneupgrade_uk/)
⁴ In most countries.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Nikki Thompson
Apple
nikkithompson@apple.com
020 7184 1232
 
Categories: Apple UK Hot News

Apple Introduces Apple Watch Series 2, The Ultimate Device For A Healthy Life

Apple UK Hot News - Wed, 09/07/2016 - 19:30
SAN FRANCISCO — September 7, 2016 — Today, Apple introduced Apple Watch Series 2, the next generation of the world’s most popular smartwatch. Apple Watch Series 2 is packed with incredible fitness and health capabilities including a water resistance 50 meter rating for swimming,* and built-in GPS so users can now run without an iPhone. Apple Watch Series 2 also features a dramatically brighter display and a powerful dual-core processor. Combined with the performance enhancements of watchOS 3, Apple Watch Series 2 makes it even easier to access third-party apps, receive and respond to notifications and conveniently use Apple Pay. Apple Watch Series 2 will be available in more than 25 countries beginning Friday, September 16.

“We’re thrilled with the response to Apple Watch and how it’s changed people’s lives. We are committed to fitness and health and think our customers will love the new capabilities of Apple Watch Series 2,” said Jeff Williams, Apple’s chief operating officer. “With a powerful new dual-core processor, water resistance 50 meters and built-in GPS, Apple Watch Series 2 is packed with features to help our customers live a healthy life.”

Fitness & Health
Apple Watch Series 2 is rated water resistant 50 meters for swimming, surfing or just playing in the pool. For swimmers, Apple developed all-new algorithms after hundreds of hours of research for two new workout options, pool and open water. Apple Watch Series 2 can count laps, track average lap pace and auto-detect stroke type to accurately measure active calorie burn.

With built-in GPS, Apple Watch Series 2 records precise distance, pace and speed for outdoor workouts such as walking, running or cycling, without needing to take an iPhone. Users can begin an outdoor workout immediately as Apple Watch Series 2 uses Wi-Fi, GPS and locally stored satellite data to quickly identify their location. On completion of an outdoor workout, view a route map that shows variations in speed in the Activity app on iPhone. Whether running, going for a swim or walking between meetings, the Activity app on Apple Watch Series 2 counts all daily activity towards the Stand, Move and Exercise rings.

Advanced Technology
Apple pioneered the custom designed System in Package (SiP) for Apple Watch, and continues to develop this breakthrough technology with the second generation S2 chip. With a dual-core processor, the S2 chip takes performance to a new level, making Apple Watch up to 50 percent faster. In addition, a new GPU has been added, which delivers up to two-times-greater graphics performance. Apple Watch Series 2 also features a dramatically brighter display — at 1,000 nits, it’s more than two times brighter— making this the brightest display Apple has ever shipped, so it’s even easier to see important information at a glance when outside on a sunny day.

watchOS 3
watchOS 3 features significantly improved performance that makes it even simpler to launch favourite apps instantly, either from the watch face or with the new Dock, which displays the latest information already updated in the background. New fitness and health capabilities include the breakthrough Breathe app, designed to encourage users to take a moment in their day to do deep breathing exercises for relaxation and stress reduction. The Activity app now includes the ability to share, compare and compete, keeping friends and family motivated. There is also a customised experience for wheelchair users to close their Activity rings, in addition to dedicated workouts.

Apple Watch is even more personal with new watch faces including Minnie Mouse, Activity and Numerals. Simply swipe edge-to-edge to swap out a new watch face and with the new Face Gallery in the Apple Watch app on iPhone, it’s even easier to customise watch faces and discover third-party apps.

Apple Watch Lineup
Apple Watch Series 2 is available with all the new fitness and health capabilities in lightweight aluminium or stainless steel cases, paired with a wide variety of gorgeous new band colours.

Apple Watch Series 1 is available in lightweight aluminium and combines the new powerful dual-core processor and GPU with all the incredible features of the original Apple Watch, making it up to 50 percent faster and available to even more customers, starting at just £269.

Apple Watch Edition now comes in a beautiful ceramic, that embodies craftsmanship with a lustrous white case and all the incredible features of Apple Watch Series 2. Ceramic is one of the hardest materials in the world — more than four times harder than stainless steel — with a beautiful, white, pearl-like finish, making Apple Watch Edition extremely scratch-resistant.

Pricing & Availability
  • Apple Watch is available in two different case sizes, 38 mm and 42 mm. Apple Watch Series 1 will be available in gold, rose gold, silver or space grey aluminium cases paired with a Sport Band and starts at just £269; Apple Watch Series 2 will be available in gold, rose gold, silver or space grey aluminium, or silver or space black stainless steel cases paired with a wide variety of bands starting at £369; and the new ceramic Apple Watch Edition starts at £1,249 from Apple.com/uk/, Apple Stores and select Apple Authorised Resellers and carriers. For local availability, visit locate.apple.com. Apple Watch Nike+ starts at £369 and Apple Watch Hermès starts at £1,149. Pricing includes VAT.
  • All-new Apple Watch Band Kits in gorgeous new colours are available, beginning today.
  • Customers will be able to order Apple Watch Series 1, Apple Watch Series 2 and Apple Watch Edition beginning Friday, September 9, with availability beginning Friday, September 16, in Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Hong Kong, Ireland, Italy, Japan, Luxembourg, Netherlands, New Zealand, Norway, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK and the US.
  • Apple Watch Nike+ will be available to order on Apple.com/uk/ beginning Friday, September 9, with availability in late October, in Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Hong Kong, Ireland, Italy, Japan, Luxembourg, Netherlands, New Zealand, Norway, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK and the US. Apple Watch Nike+ will also be available in late October in Costa Rica, Greece, India, Israel, Macau, Mexico, Qatar and Saudi Arabia.
  • Apple Watch Hermès will be available beginning Friday, September 23 in Australia, Belgium, Canada, China, France, Germany, Hong Kong, Italy, Japan, Macau, Russia, Singapore, Spain, Switzerland, Taiwan, UAE, the UK and the US.
  • Apple Watch Series 1, Apple Watch Series 2 and Apple Watch Edition will be available beginning Friday, September 23 in Anguilla, Antigua and Barbuda, Cayman Islands, Croatia, Czech Republic, El Salvador, Greece, Guam, Hungary, Jersey, Kuwait, Macau, Monaco, Poland, Qatar, Romania, Russia, Saudi Arabia, Slovakia and the US Virgin Islands.
  • Apple Watch Series 1, Apple Watch Series 2 and Apple Watch Edition will be available beginning Friday, October 7 in India and Mexico.
  • Apple Watch Series 2 requires iPhone 5 or later running iOS 10 or later. watchOS 3 and iOS 10 will be available beginning Tuesday, September 13 as a free software update. Some features are not available in all regions or all languages.
  • Every customer who buys Apple Watch from Apple will be offered free Personal Setup, in-store or online,** to help set up and personalise their new Apple Watch with calendars, notifications, apps and more.
  • Anyone who wants to learn more about Apple Watch or watchOS 3 can register for the free workshops offered at every Apple Store.

*Apple Watch Series 2 has a water resistance rating of 50 meters under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 2 should not be used for scuba diving, waterskiing or other activities involving high-velocity water or submersion below shallow depth. Stainless steel and leather bands are not water resistant.

**In most countries.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Aileen Tappin
Apple
atappin@apple.com
020 3284 6549
 
Categories: Apple UK Hot News

Apple Reinvents the Wireless Headphone with AirPods

Apple UK Hot News - Wed, 09/07/2016 - 19:30
SAN FRANCISCO — September 7, 2016 — Apple today introduced AirPods, innovative new wireless headphones that use advanced technology to reinvent how we listen to music, make phone calls, enjoy TV shows and movies, play games and interact with Siri, providing a wireless audio experience not possible before. AirPods eliminate the hassles of wireless headphones, by just flipping open the lid of its innovative charging case and with one tap, they are instantly set up and ready to work with your iPhone and Apple Watch. Advanced sensors know when you are listening and automatically play and pause your music. Using Siri, AirPods allow you to access your favourite personal assistant with just a double tap. This revolutionary experience is enabled by the new ultra-low power Apple W1 chip, which enables AirPods to deliver high-quality audio and industry-leading battery life in a completely wireless design. AirPods will be available starting in late October.

“AirPods are the first headphones to deliver a breakthrough wireless audio experience, and with the new Apple W1 chip they deliver innovative features including high quality sound, great battery life and automatic setup,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “AirPods are simple and magical to use, with no switches or buttons, automatically connecting to all your Apple devices simply and seamlessly, and letting you access Siri with just a double tap. We can’t wait for users to try them with iPhone 7 and Apple Watch Series 2.”

With AirPods, setting up and using wireless headphones has never been easier. Just open the charging case near your iPhone and with a simple tap, AirPods are immediately set up with all the devices signed into your iCloud account, including your iPad and Mac. AirPods are connected and ready to go when you are, just put them in your ears when you want to listen. AirPods can intelligently and seamlessly switch from a call on your iPhone to listening to music on your Apple Watch.

The all new Apple W1 chip enables the groundbreaking innovations in AirPods, with dual optical sensors and accelerometers in each AirPod that work with the W1 chip to detect when AirPods are in your ear, so they only play when you are ready to listen. Simply remove them to automatically pause the music, or just remove one to have a conversation and automatically resume when you put it back. Access Siri with a double tap to your AirPods to select and control your music, change the volume, check your battery life or perform any other Siri task. An additional accelerometer in each AirPod detects when you’re speaking, enabling a pair of beam-forming microphones to focus on the sound of your voice, filtering out external noise to make your voice sound clearer than ever before.

The ultra-low power Apple W1 chip operates at one-third of the power of traditional wireless chips, enabling AirPods to deliver up to 5 hours of listening time on one charge. The custom-designed charging case holds additional charges, for an industry-leading more than 24 hours of total listening time,* ensuring AirPods are charged and ready to go whenever you are.

Pricing & Availability
  • The new Apple-designed wireless AirPods including charging case will be available for £159 inc VAT from Apple.com and Apple Stores beginning in late October.
  • AirPods require Apple devices running iOS 10, watchOS 3 or macOS Sierra.
*Compared to completely wireless stereo headphones.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Nikki Thompson
Apple
nikkithompson@apple.com
020 7184 1232
Categories: Apple UK Hot News

Apple & Nike Launch the Perfect Running Partner, Apple Watch Nike+

Apple UK Hot News - Wed, 09/07/2016 - 19:30
SAN FRANCISCO and BEAVERTON, Oregon — September 7, 2016 — Today, Apple and Nike introduced Apple Watch Nike+, the latest result of a long-standing partnership. Apple Watch Nike+ is the ultimate tool for anyone who runs, pairing exclusive Nike Sport Bands with Apple Watch Series 2, which features GPS, a two-times-brighter display, water resistance 50 meters,* a powerful dual-core processor and watchOS 3. Apple Watch Nike+ also includes exclusive Siri commands and iconic Nike watch faces along with deep integration with the new Nike+ Run Club app for unrivaled motivation to go for a run, coaching plans that adapt to your unique schedule and progress, and guidance from the world’s best coaches and athletes. Apple Watch Nike+ is the ultimate companion for those with a passion for running, whether they’re emerging runners or marathon veterans.

“Apple Watch is the ultimate device for a healthy life and we wanted to push it further to create the best smartwatch in the world for runners and athletes,” said Jeff Williams, Apple’s chief operating officer. “Apple Watch Nike+ takes performance tracking to a whole new level and we can’t wait to bring it to the world’s largest community of runners.”

“We know runners — and we know many are looking for a device that gives them an easy, fun way to start running,” said Trevor Edwards, president of the Nike Brand. “The market is full of complex, hard-to-read devices that focus on your data. This focuses on your life. It’s a powerful device with a simple solution — your perfect running partner.”

Features
Apple Watch Nike+, like all Apple Watch Series 2 models, features built-in GPS to track pace, distance and route, so users can run without an iPhone. With the brightest display Apple has ever made, metrics are easy to read, no matter the sun’s glare, and if users decide to take a post-run dip in the pool, Apple Watch Nike+ is water resistant 50 meters, for swimming.

The Nike Sport band is crafted from the same strong, flexible fluoroelastomer as the original Apple Watch Sport Band, but now it’s perforated for even better ventilation and sweat management. The lightweight band is available in four vibrant, two-tone colour combinations that are unique to the collection. Apple Watch Nike+ features two exclusive watch faces inspired by Nike’s iconic style that can be easily personalised with useful apps like Activity Rings, Heart Rate, Stopwatch and Weather, helping runners stay informed at a glance.

Nike+ Run Club
Apple Watch Nike+ takes advantage of the unique capabilities of Apple Watch Series 2 and the Nike+ Run Club app to be the perfect running partner on your wrist. The app experience is seamlessly built into Apple Watch Nike+ and easily accessed right from the watch face, so users can get going with a quick tap. The Nike+ Run Club app offers daily motivation through smart run reminders, challenges from friends and even alerts informing when the weather is right to get outside.  Training data, including pace, distance and heart rate are available at a glance, and through shared run summaries, the app promotes friendly competition, even allowing users to send fist bumps to each other right from the wrist.

Pricing & Availability
  • Apple Watch Nike+ will be available in two different aluminium case sizes, 38 mm and 42 mm and pairs with four exclusive Nike Sport Band colour combinations including Black/Volt, Black/Cool Grey, Flat Silver/White and Flat Silver/Volt.
  • Apple Watch Nike+ will be available in 38 mm at £369 and in 42mm at £399 from Apple.com/uk, Nike.com, Apple Stores, select Nike retail stores, select Apple Authorised Resellers and select specialty stores and department stores. Pricing includes VAT.
  • Apple Watch Nike+ will be available to order on Apple.com/uk beginning Friday, September 9, with availability in late October, in Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Hong Kong, Ireland, Italy, Japan, Luxembourg, Netherlands, New Zealand, Norway, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK and the US.
  • Apple Watch Nike+ will be available to order on Apple.com/uk beginning Friday, September 23, with availability in late October, in Czech Republic, Hungary,  Poland, Russia.
  • Apple Watch Nike+ will also be available in late October in Costa Rica, Greece, India, Israel, Macau, Mexico, Qatar and Saudi Arabia.
  • Nike Sport Bands are available exclusively with Apple Watch Nike+ models and not sold separately.
  • Apple Watch Series 2 requires iPhone 5 or later running iOS 10 or later. watchOS 3 and iOS 10 will be available beginning Tuesday, September 13 as a free software update. Some features are not available in all regions or all languages.
  • Every customer who buys Apple Watch Nike+ from Apple will be offered free Personal Setup, in-store or online,** to help set up and personalise their new Apple Watch with calendars, notifications, apps and more.
  • Anyone who wants to learn more about Apple Watch Nike+ or watchOS 3 can register for the free workshops offered at every Apple Store.

*Apple Watch Series 2 has a water resistance rating of 50 meters under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 2 should not be used for scuba diving, waterskiing or other activities involving high-velocity water or submersion below shallow depth. Stainless steel and leather bands are not water resistant.

**In most countries.

NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories. For more information, Nike’s earnings releases and other financial information are available at http://investors.nike.com. Individuals can also visit http://news.nike.com/ and follow @Nike.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contacts:
Jay Stephenson Clarke
Apple
jaysc@apple.com
020 3284 6594

Rhona Marr
Nike
rhona.marr@nike.com
+1 (503) 671-3489

Categories: Apple UK Hot News

Apple Watch Hermès Introduces New Styles & Colours

Apple UK Hot News - Wed, 09/07/2016 - 19:30
SAN FRANCISCO AND PARIS — September 7, 2016 — Today, Apple and Hermès introduced new Apple Watch Hermès styles and an expanded assortment of bands that incorporate Hermès' signature palette alongside a series of bold new colours. With a design process driven entirely by a shared ambition for ultimate beauty and utility, the collection pairs Apple Watch Series 2 with finely handcrafted leather bands in distinctive styles from Hermès, and features exclusive watch face designs inspired by the iconic Clipper, Cape Cod and Espace Hermès models. Apple Watch Hermès is the ultimate tool for modern living, a product of elegant, artful simplicity and functionality.

“Ours is a partnership born of parallel thinking and mutual regard — we share similar preoccupations, ever evolving and refining our design,” said Jonathan Ive, Apple’s chief design officer.

“We are united by the same vision, the uncompromising pursuit of excellence and authenticity, and the creation of objects that remain as relevant and functional as they are beautiful. This is a new step of our attelage,” said Pierre-Alexis Dumas, Hermès’ executive vice president, in charge of artistic direction.

Design
The expanded Apple Watch Hermès collection includes a new style — the Double Buckle Cuff in Swift and Epsom calfskin leathers, inspired by an archetypal Hermès sandal design by Pierre Hardy, creative director of Hermès shoes and jewelry, elegantly framing the wrist in new colours including Rose Jaipur, Étoupe and Bleu Agate. The new Single Tour Deployment Buckle band is a reimagined take on a classic form, pairing the elemental simplicity of Hermès Barenia calfskin leather with the modernity of an Hermès hidden deployment buckle, which opens with a click of two side buttons. The classic Double Tour and Single Tour styles continue for fall in refreshed colours including Anemone.

New Apple Watch Hermès models pair with Apple Watch Series 2, which features GPS, water resistance 50 meters,* a two-times-brighter display, a powerful dual-core processor and watchOS 3, and include an exclusive Hermès Sport Band in signature orange. The water resistant Sport Band is light and flexible for ultimate comfort and durability when working out, and is uniquely etched with ‘Apple Watch Hermès.’

Pricing & Availability
  • Apple Watch Hermès is available in two different case sizes, 38 mm and 42 mm. The 38 mm Single Tour is £1,149; 42 mm Single Tour is £1,199; 38 mm Double Tour is £1,299 ; 42 mm Single Tour Deployment Buckle is £1,399; and 38 mm Double Buckle Cuff is £1,549 from select Apple Stores and select Hermès stores, Apple.com/uk, Hermes.com, select specialty stores and department stores.
  • Apple Watch Hermès will be available beginning Friday, September 23 in Australia, Belgium, Canada, China, France, Germany, Hong Kong, Italy, Japan, Macau, Russia, Singapore, Spain, Switzerland, Taiwan, UAE, the UK and the US.
  • Apple Watch Hermès Bands are sold separately and are available beginning Friday, September 16.** The Single Tour Band is £299,  Double Tour is £449 and Double Buckle Cuff is £699. Pricing includes VAT.
  • Apple Watch Series 2 requires iPhone 5 or later running iOS 10 or later. watchOS 3 and iOS 10 will be available beginning Tuesday, September 13 as a free software update. Some features are not available in all regions or all languages.
  • Every customer who buys Apple Watch Hermès will be offered free Personal Setup, in-store or online,*** to help set up and personalise their new Apple Watch with calendars, notifications, apps and more.

*Apple Watch Series 2 has a water resistance rating of 50 meters under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 2 should not be used for scuba diving, waterskiing or other activities involving high-velocity water or submersion below shallow depth. Stainless steel and leather bands are not water resistant.

**Apple Watch Hermès Bands will be available beginning Friday, September 23 in Macau and Russia.

***In most countries.

The constant requirement for the finest quality has always been the quest of Hermès. Since its establishment in 1837, six generations of enterprising and passionate artisans have contributed to spreading its values: a savoir-faire built on the application of highly precise and skilled crafts to the finest materials, the love for beautiful objects created to last over time and the spirit of constant innovation. A family owned company, Hermès is managed by Chief Executive Officer, Axel Dumas, a member of the sixth generation of the Hermès family.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.


Press Contacts:
Aileen Tappin
Apple
atappin@apple.com
020 3284 6549

Ina Delcourt
Hermès
ina.delcourt@hermes.com
+33 (0)1 40 17 47 88

NOTE TO EDITORS: For additional information visit Apple’s PR website (www.apple.com/uk/pr), or call Apple’s Media Helpline at 020 8278 1440.
Categories: Apple UK Hot News

Apple Music Festival to Light Up London with 10 Nights of Spectacular Performances This September

Apple UK Hot News - Thu, 08/25/2016 - 08:01
LONDON ― August 25, 2016 ― Apple today announced the Apple Music Festival will return to London's legendary Roundhouse this September for a 10th anniversary celebration of live music, curated exclusively by Apple Music for fans around the world.

The full lineup was announced today by Julie Adenuga, the London voice of Beats 1, an Apple Music radio station that celebrates the best new music every day. Apple Music lets fans get even closer to their favourite performers during the Apple Music Festival with exclusive playlists, artist news and backstage interviews throughout September. The 10 spectacular nights of live performances will be made available live and on-demand to Apple Music members in 100 countries on their iPhone, iPad, iPod touch, Mac, PC, Apple TV and Android phones.

“Over the past decade, the Festival has brought the biggest and best artists from all over the world to London and into the homes of millions of music fans,” said Oliver Schusser, Apple’s vice president of International Content. “This year’s Apple Music Festival builds on that incredible legacy and we couldn’t be more excited to have another amazing lineup to celebrate our 10th birthday.”

Artists performing at the upcoming Apple Music Festival shared their excitement:

“I love London and performing at the Roundhouse! I can't wait to see you there. It’s going to be magic!!” - Alicia Keys

“We're massively excited to play Apple Music Festival for many reasons, but mainly because it'll be our first proper London show after the release of our new album, ‘Wild World.’” "The Roundhouse is such a beautiful venue and it's in our hometown, so I can't think of a better place to play a bunch of new songs for the first time.” - Bastille

“I’m so excited to go back to London, which is a special place for me to visit and I’m really looking forward to performing at the Apple Music Festival. It’s also their 10th birthday! It’s going to be a great party.” - Britney Spears

“I’m very excited to be headlining at this year’s Apple Music Festival at the Roundhouse in London, and for everyone around the world to be able to watch it live on Apple Music.” - Calvin Harris

“I am so excited to be playing at the Roundhouse. I love London and can’t wait to share this fantastic experience at the Apple Music Festival with my fans.” - Elton John

“We are looking forward to returning to the iconic Roundhouse this year to play one of our favourite festivals, the Apple Music Festival, and perform new music for our fans!" - OneRepublic

“We're really looking forward to being a part of this year's Apple Music Festival. We loved playing at The Roundhouse for the 2013 Festival and are excited to be heading back this year.” - The 1975

Apple Music Festival runs from September 18 to September 30. Fans based in the UK can apply to win tickets by entering prize draws on Apple Music, as well as through select media partners.

Apple Music is a single, intuitive app that combines the best ways to enjoy music—all in one place. Over 15 million paying subscribers are already enjoying hand-picked playlists based on the music they love, hearing new music first before anyone else and discovering new artists every day.

For updates and additional information, visit www.applemusicfestival.com or join the conversation using #AMF10 on the official Apple Music social media channels.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Mandy Hershon
Apple
mhershon@apple.com
020 3284 6194  
Categories: Apple UK Hot News

Apple Announces Environmental Progress in China & Applauds Supplier Commitment to Clean Energy

Apple UK Hot News - Wed, 08/17/2016 - 08:01
BEIJING — August 17, 2016 — Apple today announced a significant commitment by major supplier Lens Technology to run its Apple operations on entirely renewable energy. This unprecedented commitment, combined with zero waste compliance from all final assembly sites, furthers Apple’s efforts to help manufacturers lower their carbon footprint and reduce waste in China, helping to advance China’s transition to a new green economy.

Lens Technology has committed to power all of its glass production for Apple with 100 percent renewable energy by the end of 2018, as part of Apple’s industry-leading supply chain clean energy programme announced last year. Lens is the first supplier to make a clean energy commitment for all of its Apple production, and will meet its goal through an unprecedented power purchase agreement with local wind projects.

Apple is working with suppliers to help transform the environmental landscape in China, and is proud to announce all 14 of its final assembly sites in China are now compliant with UL’s Zero Waste to Landfill validation. The UL standard certifies all of their manufacturing waste is reused, recycled, composted, or, when necessary, converted into energy. Since the program began in January 2015, the sites have diverted more than 140,000 metric tons of waste from landfills.

“We want to show the world that you can manufacture responsibly and we’re working alongside our suppliers to help them lower their environmental impact in China,” said Lisa Jackson, Apple’s vice president of Environment, Policy and Social Initiatives. “We congratulate Lens for their bold step, and hope by sharing the lessons we’ve learned in our transition to renewable energy, our suppliers will continue to access clean power projects, moving China closer to its green manufacturing goals.”

“Our power purchase agreement is the first of its kind in southern China and we hope it will serve as an example for other companies looking to transition to cleaner, more economical sources of power,” said Lens CEO Zhou Qunfei. “We’re pleased to be the first supplier to commit to covering all of our Apple production with renewable energy, and proud to source from local Hunan wind farms to power our facilities in Changsha.”

Lens’ manufacturing with Apple currently includes two facilities in Changsha, Hunan province. Wind energy will cover 100 percent of the energy consumed producing Apple products at Lens facilities by 2018, avoiding nearly 450,000 metric tons of carbon dioxide each year, equivalent to the energy use in 380,000 Chinese homes.

Through its clean energy programme, Apple will partner with suppliers in China to install more than 2 gigawatts of new clean energy in the coming years, avoiding over 20 million metric tons of greenhouse gas pollution in the country between now and 2020. Foxconn committed in October to construct 400 megawatts of solar, starting in Henan province, by 2018. The manufacturer is now well on its way to constructing the first 80 megawatts of that commitment.

Earlier this year, Foxconn final assembly sites at Guanlan and Taiyuan were the first in China to receive UL’s Zero Waste to Landfill validation. With the recent addition of 12 manufacturing sites, all of Apple’s final assembly production in China is now zero waste compliant.

“We applaud innovative companies, like Apple, that are leading by actively reducing the environmental impact of manufacturing operations,” said UL president and CEO Keith Williams. “Achieving zero waste is an extensive effort that requires close coordination across all facets of a company’s operations, especially when the commitment is global.”

Apple has taken significant steps to protect the environment by transitioning from fossil fuels to clean energy. Today, the company is powering 100 percent of its operations in China and the US, and more than 93 percent of its worldwide operations, with renewable energy.

Learn more about Apple’s environmental efforts at apple.com/uk/environment.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Tanya Ridd
Apple
ridd.tanya@apple.com
020 8278 1479
Categories: Apple UK Hot News

Apple Reports Third Quarter Results

Apple UK Hot News - Tue, 07/26/2016 - 21:30
CUPERTINO, California — July 26, 2016 — Apple today announced financial results for its fiscal 2016 third quarter ended June 25, 2016. The Company posted quarterly revenue of $42.4 billion and quarterly net income of $7.8 billion, or $1.42 per diluted share. These results compare to revenue of $49.6 billion and net income of $10.7 billion, or $1.85 per diluted share, in the year-ago quarter. Gross margin was 38 percent compared to 39.7 percent in the year-ago quarter. International sales accounted for 63 percent of the quarter’s revenue.

“We are pleased to report third quarter results that reflect stronger customer demand and business performance than we anticipated at the start of the quarter,” said Tim Cook, Apple’s CEO. “We had a very successful launch of iPhone SE and we’re thrilled by customers’ and developers’ response to software and services we previewed at WWDC in June.”

“Our Services business grew 19 percent year-over-year and App Store revenue was the highest ever, as our installed base continued to grow and transacting customers hit an all-time record,” said Luca Maestri, Apple’s CFO. “We returned over $13 billion to investors through share repurchases and dividends, and we have now completed almost $177 billion of our $250 billion capital return program.”

Apple is providing the following guidance for its fiscal 2016 fourth quarter:
  • revenue between $45.5 billion and $47.5 billion
  • gross margin between 37.5 percent and 38 percent
  • operating expenses between $6.05 billion and $6.15 billion
  • other income/(expense) of $350 million
  • tax rate of 25.5 percent

Apple’s board of directors has declared a cash dividend of $.57 per share of the Company’s common stock. The dividend is payable on August 11, 2016 to shareholders of record as of the close of business on August 8, 2016.

Apple will provide live streaming of its Q3 2016 financial results conference call beginning at 2:00 p.m. PDT/ 10:00 p.m. BST on July 26, 2016 at http://www.apple.com/investor/earnings-call/. This webcast will also be available for replay for approximately two weeks thereafter.

This press release contains forward-looking statements including without limitation those about the Company’s estimated revenue, gross margin, operating expenses, other income/(expense), and tax rate. These statements involve risks and uncertainties, and actual results may differ. Risks and uncertainties include without limitation the effect of competitive and economic factors, and the Company’s reaction to those factors, on consumer and business buying decisions with respect to the Company’s products; continued competitive pressures in the marketplace; the ability of the Company to deliver to the marketplace and stimulate customer demand for new programmes, products, and technological innovations on a timely basis; the effect that product introductions and transitions, changes in product pricing or mix, and/or increases in component costs could have on the Company’s gross margin; the inventory risk associated with the Company’s need to order or commit to order product components in advance of customer orders; the continued availability on acceptable terms, or at all, of certain components and services essential to the Company’s business currently obtained by the Company from sole or limited sources; the effect that the Company’s dependency on manufacturing and logistics services provided by third parties may have on the quality, quantity or cost of products manufactured or services rendered; risks associated with the Company’s international operations; the Company’s reliance on third-party intellectual property and digital content; the potential impact of a finding that the Company has infringed on the intellectual property rights of others; the Company’s dependency on the performance of distributors, carriers and other resellers of the Company’s products; the effect that product and service quality problems could have on the Company’s sales and operating profits; the continued service and availability of key executives and employees; war, terrorism, public health issues, natural disasters, and other circumstances that could disrupt supply, delivery, or demand of products; and unfavourable results of legal proceedings. More information on potential factors that could affect the Company’s financial results is included from time to time in the “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” sections of the Company’s public reports filed with the SEC, including the Company’s Form 10-K for the fiscal year ended September 26, 2015, its Form 10-Q for the fiscal quarter ended December 26, 2015, its Form 10-Q for the fiscal quarter ended March 26, 2016, and its Form 10-Q for the fiscal quarter ended June 25, 2016 to be filed with the SEC. The Company assumes no obligation to update any forward-looking statements or information, which speak as of their respective dates.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Matt Wells
Apple
mattwells@apple.com
020 8278 1440

Investor Relations Contacts:
Nancy Paxton
Apple
paxton1@apple.com
(408) 974-5420

Joan Hoover
Apple
hoover1@apple.com
(408) 974-4570
Categories: Apple UK Hot News

FY 16 Third Quarter Results Conference Call

Apple UK Hot News - Fri, 07/22/2016 - 13:30
WHAT: Apple FY 16 Third Quarter Results Conference Call

WHERE: Via conference call. The dial-in numbers for press are +1 (877) 616-0071 (toll-free) or +1 (816) 581-1577. Please enter confirmation code 576314.

WHEN: Tuesday, July 26, 2016, 2:00 p.m. PDT/10:00 p.m. BST

REBROADCAST: The conference call will be available as a continuous rebroadcast beginning Tuesday, July 26 at 5:00 p.m. PDT/Wednesday, July 27 at 1:00 a.m. BST through Tuesday, August 9 at 5:00 p.m. PDT/Wednesday, August 10 at 1:00 a.m. BST. The dial-in number for the rebroadcast is +1 (888) 203-1112 (toll-free) or +1 (719) 457-0820. Please enter confirmation code 4944387.

WEBCAST: Apple will provide live audio streaming of its FY 16 Third Quarter Results Conference Call using Apple’s HTTP Live Streaming (HLS) technology. The live webcast will begin at 2:00 p.m. PDT/10:00 p.m. BST on July 26, 2016 at www.apple.com/investor/earnings-call/ and will also be available for replay for approximately two weeks thereafter. Live audio streaming requires an iPhone, iPad or iPod touch with Safari on iOS 7.0 or later, a Mac with Safari 6.0.5 or later on OS X v10.8.5 or later, or a PC with Microsoft Edge on Windows 10.

This recording is the property of Apple and protected by US copyright law and international treaties. Any reproduction or distribution is strictly prohibited without prior written approval from Apple. Please contact Apple Public Relations or Investor Relations with any questions.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Tanya Ridd
Apple
ridd.tanya@apple.com
020 8278 1479
Categories: Apple UK Hot News

Apple & Donate Life America Bring National Organ Donor Registration to iPhone

Apple UK Hot News - Tue, 07/05/2016 - 13:30
Cupertino, CA and Richmond, VA — July 5, 2016 — Apple and Donate Life America announced today that, for the first time ever, iPhone users will be able to sign up to be an organ, eye and tissue donor right from the Health app with the release of iOS 10. Through a simple sign up process, iPhone users can learn more and take action with just a few taps. All registrations submitted from iPhone are sent directly to the National Donate Life Registry managed by Donate Life America. The ability to quickly and easily become a nationally-registered donor enables people to carry their decision with them wherever they go.

“On average, one person dies every hour in the United States waiting for an organ transplant because the demand for lifesaving transplants far exceeds the available supply of organs — and one donor can save as many as eight lives,” said David Fleming, President & CEO of Donate Life America. “By working with Apple to bring the National Donate Life Registry to the Health app on iPhone, we’re making it easier for people to find out about organ, eye and tissue donation and quickly register. This is a huge step forward that will ultimately help save lives.”

Over 120,000 Americans are currently waiting for a lifesaving transplant — and every 10 minutes, a new individual is added to the national transplant waiting list. Each organ donor can save as many as eight lives and heal many more through the gifts of tissue and eye donation. In the absence of donor registration, families are left to make the decision about donation in what is often the worst moment of their lives, the sudden and unexpected loss of a loved one.

“Apple’s mission has always been to create products that transform people’s lives. With the updated Health app, we’re providing education and awareness about organ donation and making it easier than ever to register. It’s a simple process that takes just a few seconds and could help save up to eight lives,” said Jeff Williams, Apple’s chief operating officer. “Together with Donate Life America, we’re excited to deliver this new feature to iPhone users in the US with iOS 10.”

The Health app on iPhone provides a complete view of your health and fitness data all in one place. The app includes Medical ID, which makes critical health information available in case of emergency to first responders and is accessible from the iPhone lock screen. Medical ID can display categories like medical conditions, allergies, medications, blood type and emergency contacts. And with iOS 10, Medical ID offers the ability to register as an organ, eye and tissue donor with Donate Life America.

Availability
The developer preview of iOS 10 is currently available to iOS Developer Programme members at developer.apple.com, and a public beta programme will be available to iOS users this month at beta.apple.com. iOS 10 will be available this fall as a free software update. For more information, visit apple.com/uk/ios/ios10-preview.

Donate Life America is a 501(c)3 not-for-profit alliance of national organisations and state teams across the United States committed to increasing organ, eye and tissue donation. Donate Life America manages and promotes the national brand for donation, Donate Life, and assists Donate Life State Teams and national partners in facilitating high-performing donor registries including the management of the National Donate Life Registry; developing and executing effective multi-media donor education programmes; and motivating the American public to register now as organ, eye and tissue donors. For more information, visit DonateLife.net.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contacts:
Hilary Czarda
Donate Life America
hczarda@donatelife.net
+1(804) 377-3584

Rob Saunders
Apple
rob_saunders@apple.com
020 7184 1414

Categories: Apple UK Hot News

Apple Previews Major Update with macOS Sierra

Apple UK Hot News - Mon, 06/13/2016 - 20:00
SAN FRANCISCO — June 13, 2016 — Apple today previewed macOS Sierra, a major update to the world’s most advanced desktop operating system, with new features that make the Mac smarter and more helpful than ever. Siri is now on the Mac with brand-new capabilities to help with the things users do every day on their desktop. With Siri, users can look up information, find documents, pin or drag and drop search results, and even adjust system preferences. Seamless integration with iCloud makes everything from your Desktop and Documents folder available on your iPhone and iPad so you always have access to the files you need. Universal Clipboard allows you to copy content, including text, images, photos and video from one Apple device and paste it in another. Apple Pay comes to the Mac in Sierra so it is even easier to shop securely and privately online. And Photos now helps you rediscover your meaningful memories, organise your library and perfect shots like a pro.

“macOS Sierra is a major update that makes your Mac smarter and more helpful than ever with improvements to the apps you know and love and great new features throughout,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “With macOS Sierra, you can get information, find files and multitask using Siri, access your Desktop and Documents from anywhere, copy and paste between Macs and iOS devices, and rediscover precious memories in Photos.”

Siri Debuts on the Mac
Siri on the Mac is now just one click away. The familiar features of Siri are now on the Mac with brand-new capabilities specifically designed for the desktop. Easily accessible from the Dock, menu bar or keyboard, Siri lets you use your voice to search for information, find files and send messages. For example you can ask Siri to locate a specific document you worked on last night, add a meeting to your calendar or start a FaceTime call. With Siri on the Mac, you can also drag and drop items from Siri search results into your documents or emails, pin Siri search results in Notification Center to keep an eye on information like sports scores or stock prices, and even adjust system preferences, set reminders and search your Photos library. With its debut on Mac, Siri is now on all four Apple software platforms — iOS, macOS, watchOS and tvOS — and handles two billion requests per week across 36 countries.

Your Desktop & Documents on All Your Devices
With macOS Sierra you can automatically have all the files on your Desktop and in your Documents folder on any Mac, iOS device or even PC. You simply save your files on your Desktop or within your Documents folder as you usually do and you will have them everywhere you need them. You can access your files on your iPhone and iPad in the iCloud Drive app and on iCloud.com or the iCloud for Windows app. And when you log into a second Mac, your files are automatically on the Desktop and in the Documents folder, exactly where you saved them.

Copy & Paste Between Devices
Continuity across your Apple devices also gets better in macOS Sierra. With Universal Clipboard, the contents of your clipboard are available across all your Apple devices via iCloud. You can easily copy and paste text, images, photos and video between your Mac and your iPhone and iPad.

Tabs in Almost Every App
To help you navigate your Desktop with more efficiency, macOS Sierra takes the popular Tabs feature from Safari and makes it available across Mac apps that support multiple windows, including Maps, Mail, Pages, Numbers, Keynote and TextEdit, and even third-party apps. With Tabs you can browse multiple locations in Maps without losing your place, copy and paste between Pages documents in full screen, or quickly jump between multiple email drafts in Mail.

Picture in Picture on the Mac
You can now keep an eye on one thing while working on another. macOS Sierra lets you float video from Safari or iTunes in a window over your desktop as you work, and even resize, drag and pin video to any corner of your screen. The video stays put when you switch spaces, so you’ll never miss a thing.

Shopping on Your Mac with Apple Pay
Users love to shop online using their Macs and with macOS the shopping experience in Safari is now even better. Apple Pay on the web makes it easy to make secure and private purchases when shopping on participating websites. You no longer need to share credit or debit card numbers with an online merchant and actual card numbers are not stored on your device, nor on Apple servers. Just look for the Apple Pay button at checkout on many of your favourite shopping sites and complete your purchase with Touch ID on your iPhone or by using your Apple Watch. Strong encryption protects all communication between your devices and Apple Pay servers, and Apple Pay does not track your purchases.

Rediscover Memories with Photos
The new Memories feature in Photos helps you rediscover favourite and forgotten moments deep in your Photos library by automatically creating curated collections of occasions like a first birthday party, wedding or family vacation. With new advanced computer vision, Photos now understands the people, places and things inside your images using on-device facial, object and scene recognition and location information to group images into albums. The People feature automatically groups your photos into Albums based on who is in them. Places now displays your photos on a world map so you can see where they were taken. And, perfecting your photos like a pro is now even easier with the new Brilliance tool, which pulls in highlights and adds contrast to enhance details throughout your images.

Additional macOS Features
  • Auto Unlock lets you simply walk up to your Mac while wearing your authenticated Apple Watch and be automatically logged into your desktop.
  • Optimised Storage frees up space when your Mac starts getting full by storing infrequently used items in iCloud and reminding you to delete used app installers, and even clearing out duplicate downloads, caches, logs and more.
  • Messages makes conversations more interesting, now allowing you to preview web links and watch video clips within the app, post reactions like a heart, thumbs up and more directly onto a message bubble with Tapback, and use bigger emoji for more message impact.
  • Apple Music in iTunes makes it even easier to discover new music and browse exclusives and new releases.

Privacy in macOS
Security and privacy are fundamental to the design of Apple hardware, software and services. iMessage and FaceTime use end-to-end encryption to protect your data by making it unreadable by Apple and others. Services like Siri and Maps send data to Apple’s servers, but this data is not used to build user profiles, and Photos uses on-device intelligence to organise your images using facial, object and scene recognition.

Starting with macOS Sierra, Apple is using technology called Differential Privacy to help discover the usage patterns of a large number of users without compromising individual privacy. In macOS Sierra, this technology will help improve autocorrect suggestions and lookup hints in Notes.

Availability
The developer preview of macOS Sierra is available to Apple Developer Program members at developer.apple.com starting today. Mac users can sign up for the macOS Sierra Beta Program today and download the software starting in July at beta.apple.com. The final version will be available for free from the Mac App Store this fall. For more information, visit apple.com/macos/sierra-preview. Features are subject to change, and some features may not be available in all regions or all languages.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Juriaan Bosman
Apple
bosman.j@apple.com
020 8278 1440  
Categories: Apple UK Hot News

Apple Previews iOS 10, the Biggest iOS Release Ever

Apple UK Hot News - Mon, 06/13/2016 - 20:00
SAN FRANCISCO — June 13, 2016 — Apple today previewed iOS 10, the biggest release ever of the world’s most advanced mobile operating system, featuring a huge update to Messages that delivers more expressive and animated ways to message friends and family, like stickers and full-screen effects. iOS 10 introduces the ability for Siri to do more by working with apps, beautifully redesigned Maps, Photos, Apple Music and News apps, and the Home app, delivering a simple and secure way to manage home automation products in one place. iOS 10 opens up incredible opportunities to developers with Siri, Maps, Phone and Messages.

“iOS 10 is our biggest release ever, with delightful new ways to express yourself in Messages, a native app for Home automation, and beautifully redesigned apps for Music, Maps, and News that are more intuitive and more powerful, making everything you love about your iPhone and iPad even better,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “iOS 10 adds Siri intelligence into QuickType and Photos, automates your home with the new Home app and opens up Siri, Maps, Phone and Messages to developers — while increasing security and privacy with powerful technologies like Differential Privacy.”

Personal & Expressive Messages
Messages is the most frequently used iOS app, and with iOS 10 it is more expressive and fun with animated and personalised ways to message friends and family. Messages includes powerful animations, such as balloons, confetti or fireworks that can take over an entire screen to celebrate a special occasion, invisible ink to send a message only revealed after a friend swipes over it, and for added personalisation, handwritten notes. Automatic suggestions make it easy to replace words with emoji, Tapback creates a quick and simple way to respond with just a tap and rich links let you see content inline and play media without ever leaving your conversation.

iOS 10 brings the power of the App Store to Messages, opening up new opportunities for developers to create fun new ways for users to communicate in a thread, including stickers to be peeled and pasted into conversations, the ability to quickly personalise GIFs or edit photos, send payments or schedule dinner or a movie, all from within Messages.

Siri Opens to Developers
In iOS 10, Siri can be extended into major new areas and do more than ever by working with the apps you love to use. For the first time, developers can build on the intelligence Siri offers and let users interact directly with apps using just their voice. SiriKit helps developers easily design their apps to work with Siri for messaging, phone calls, photo search, ride booking, personal payments and workouts, or use Siri to control CarPlay apps, access climate controls or adjust radio settings within automakers’ apps.

Beautifully Redesigned Maps
Maps in iOS 10 gets a beautiful redesign that makes it even simpler and more intuitive to use. Now open to developers with new extensions, apps like OpenTable can integrate bookings right into Maps, and services like Uber and Lyft can make it easier for users to book a ride, without ever leaving the Maps app. Maps is even smarter with new intelligence that proactively delivers directions to where you most likely want to go next, based on your routine or appointments on your calendar. Once a route is planned, Maps can search along the route for petrol stations, restaurants, coffee shops and more and provides an estimate of how the stop impacts the length of your trip.

Rediscover Memories in Photos
Photos in iOS 10 helps you rediscover favourite and forgotten occasions from your photo library by automatically surfacing them in Memories. Memories scans all your photos and videos and finds favourite and forgotten events, trips and people, and presents them in a beautiful collection. A Memory also contains the Memory Movie, an automatically edited movie with theme music, titles and cinematic transitions.

Memories uses advanced computer vision to group the people, places and things inside your images into albums with on-device facial, object and scene recognition. This intelligence brings Memories and related photos to life in a way that’s personal and meaningful to you, while maintaining your privacy.

Home App for Simpler Home Automation
The Home app is deeply integrated into iOS, delivering a simple and secure way to set up, manage and control your home in one place. Accessories can be managed individually or grouped into scenes so they work together with a single command and can be controlled by using Siri. They can be managed remotely or set up for home automation with Apple TV, and can respond with automatic triggers set by time of day, location or action.

Support for HomeKit continues to expand globally with nearly 100 home automation products adopting HomeKit this year, bringing support for thermostats, lights, window shades, door locks, video cameras and more to the Home app. Later this year, leading home builders, including Brookfield Residential, KB Home, Lennar Homes and R&F Properties, will begin integrating many of these HomeKit devices into new homes.

All-New Design for Apple Music & News
Apple Music has an all-new design, bringing greater clarity and simplicity to every aspect of the experience. It uses a new design language that allows the music to become the hero and a new structure that makes it easy to navigate and discover new music. The Library, For You, Browse and Radio tabs have been completely redesigned to provide an even greater sense of place, and we’ve added a Search tab to make finding music even easier. All of these changes come together to create a design that is clear and intuitive. iOS 10 features a redesigned News app with a new For You, organised into distinct sections that make it easier to find stories, support for breaking news notifications and paid subscriptions.

iOS Experience
In iOS 10, accessing the information you need is easier and quicker than ever. Raise to Wake automatically wakes the screen as you raise your iPhone, making it easier to view all your notifications at a glance, right from the Lock screen. Notifications, Today view and Control Center are accessible with just a swipe or a press, and deeper 3D Touch integration with iPhone 6s and iPhone 6s Plus makes interacting with apps even easier.

Additional iOS 10 Features
  • Siri intelligence brings new QuickType features, including contextual predictions to surface relevant information based on location, calendar availability or contacts; and predictive typing supports multiple languages without switching keyboards.
  • Phone adds integration for third-party VoIP calls, voicemail transcription and a new caller ID extension for spam alerts.
  • Built-in app updates include Safari split-view for iPad, Notes collaboration and Live Photos editing.
  • Apple Pay can now be used to make easy, secure and private purchases on participating websites using Safari, in addition to paying in-stores and within apps.
  • Bedtime Alarm in the Clock app lets you set a regular sleep schedule and receive bedtime reminders.

Privacy in iOS 10
Security and privacy are fundamental to the design of Apple hardware, software and services. iMessage, FaceTime and HomeKit use end-to-end encryption to protect your data by making it unreadable by Apple and others. iOS 10 uses on-device intelligence to identify the people, objects and scenes in Photos, and power QuickType suggestions. Services like Siri, Maps and News send data to Apple’s servers, but this data is not used to build user profiles.

Starting with iOS 10, Apple is using technology called Differential Privacy to help discover the usage patterns of a large number of users without compromising individual privacy. In iOS 10, this technology will help improve QuickType and emoji suggestions, Spotlight deep link suggestions and Lookup Hints in Notes.

Availability
The developer preview of iOS 10 is available to iOS Developer Program members at developer.apple.com starting today, and a public beta program will be available to iOS users in July at beta.apple.com. iOS 10 will be available this fall as a free software update for iPhone 5 and later, all iPad Air and iPad Pro models, iPad 4th generation, iPad mini 2 and later, iPod touch 6th generation. For more information, visit apple.com/ios/ios10-preview. Features are subject to change. Some features may not be available in all regions or all languages.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Rob Saunders
Apple
rob_saunders@apple.com
020 7184 1414

Categories: Apple UK Hot News

Apple Previews watchOS 3; Faster, Simpler with Breakthrough Health Features

Apple UK Hot News - Mon, 06/13/2016 - 20:00
SAN FRANCISCO — June 13, 2016 — Today, Apple previewed watchOS 3, featuring significantly improved performance with the ability to launch favourite apps instantly, enhanced navigation like the new Dock and all-new fitness and health capabilities for Apple Watch. Available this autumn, this software update introduces the breakthrough Breathe app, designed to encourage users to take a moment in their day to do deep breathing exercises for relaxation and stress reduction. The Activity app now includes the ability to share, compare and compete as well as enabling wheelchair users to close their Activity rings.

“Apple Watch is the ultimate companion for a healthy life and with watchOS 3, there’s now even more to love,” said Jeff Williams, Apple’s chief operating officer. “Favourite apps launch instantly and are simple to access, and the breakthrough new fitness and health features like the Breathe app make it feel like a whole new watch.”

Instant Performance & Simple Navigation
It is easier and faster than ever to perform common tasks with watchOS 3, including replying to a message, starting a Workout or skipping a song. By pressing the side button, users can access the new Dock with their recent and favourite apps. Right from the Dock or the watch face, users can launch their favourite native and third-party apps instantly and have the latest information in the app already updated and ready for viewing. Similar to iOS, users can swipe up from the watch face for the new and improved Control Center, continue to swipe down for Notification Center and swipe left or right to easily switch out a watch face.

Fitness & Health
Motivation through social engagement is an important factor in changing fitness and health behaviour, and now with watchOS 3, it’s possible to share, compare and compete with friends, family or even a personal trainer. Users receive notifications about their friends’ progress, including completed Activity rings, finished workouts and earned achievements. Activity sharing is now directly connected to the Messages app, so users can communicate, motivate and celebrate with friends and family with new Smart Replies specially customised for Activity and Workouts. In watchOS 3, the Activity app experience is now optimised for wheelchair users. Wheelchair pushes contribute to all-day calorie goals, the “time to stand” reminder is now “time to roll” and there are dedicated wheelchair-specific workouts.

The all-new Breathe app encourages users to take moments in their day to do short deep breathing sessions. The beautiful, calming visualisation and haptic cues guide users through deep, full breaths in sessions lasting one to five minutes and on completion, they will receive a heart rate summary.

All-New Communication
Receiving and quickly replying to messages is more powerful and expressive in watchOS 3 with stickers, handwriting, full-screen effects and invisible ink, which reveals the message only after a friend swipes over it. Smart Replies are even faster as they are now available right in the message notification. When a more custom reply is needed, the new scribble feature allows users to quickly write words on the display and Apple Watch will convert the handwriting to text.

SOS in watchOS 3 enables people in critical situations around the world to initiate a call with emergency services through their iPhone or while on Wi-Fi, and notify their emergency contact by simply pressing and holding the side button.

Watch Faces
Apple Watch is even more personal with new watch faces including Minnie Mouse, Activity and the simple and elegant Numerals. Even more apps can launch straight from the watch face including Workout, Music or Messages. Users can also now add complications to the Photo, Motion or Timelapse watch faces. It’s easier to customise watch faces and discover third-party apps with the new Faces Gallery in the Watch app on iPhone.

Availability
watchOS 3 will be available this autumn as a free update to Apple Watch. Apple Watch requires iPhone 5 or later running iOS 8.2 or later. WatchKit for watchOS 3 is available immediately for iOS Developer Program members at developer.apple.com. For more information, visit apple.com/watchos-preview. Features are subject to change. Some features may not be available in all regions.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Adam Howorth
Apple
adamh@apple.com
020 7184 1202

 
Categories: Apple UK Hot News

Powerful New Siri Capabilities & Single Sign-On Coming to Apple TV

Apple UK Hot News - Mon, 06/13/2016 - 20:00
SAN FRANCISCO — June 13, 2016 — Apple today announced powerful new Siri capabilities, single sign-on for Apple TV and many more great new features for users, making the entertainment experience in the living room even better. With expanded Siri capabilities, including searching across even more apps, YouTube search, topic search and tuning right into more live channels, customers can get to their favourite content even faster. The future of TV is apps, and with single sign-on customers can authenticate all the video channels from their pay-TV providers by simply signing in once to enjoy all of their network-TV apps.

“The future of TV is apps, and Siri on Apple TV has changed the way we interact with our television and these expanded features will continue to deliver viewers what they want to watch even faster,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “There are over 6,000 apps to enjoy on your Apple TV including over 1,300 video channels, which are even more fun to watch with the new Siri features combined with single sign-on.”

New Siri Features & Functionality
Since the launch of Apple TV, Siri has gotten more powerful, now searching over 650,000 TV episodes and movies. Siri is available in even more countries with expanded capabilities.
  • Topic search for movies*: With the ability to ask Siri for a movie by topic or theme, you have even more ways to find the films you really feel like watching, such as “Show movies about baseball,” “Find documentaries about cars,” or “Find high school comedies from the ‘80s.”
  • YouTube search: Later this month, users can ask Siri to search YouTube, so you can say “Search YouTube for cute pug videos.”
  • Live tune-in: Ask Siri to go directly to a live channel inside a supported app, such as “Watch CBS News” or “Watch ESPN.”
  • Manage HomeKit accessories: Apple TV gives users control of HomeKit-enabled accessories so you can ask Siri to “Turn on the lights” or “Set the temperature to 70 degrees.” Apple TV also allows users to control HomeKit accessories when they are away from home or use it for home automation with the Home app on their iOS device.

Single Sign-on for Pay-TV Apps
For the first time, customers in the US will have a simplified way of enjoying pay-TV video channels by using single sign-on. Starting this fall, users only have to sign in once on Apple TV to enjoy immediate access to their favourite video channels that are included as part of their pay-TV subscription.
  • Once a user is signed into one network app, any other app on Apple TV from participating pay-TV providers will automatically log the user into all other supported apps requiring authentication.
  • During the single sign-on process, customers can view a page of all the authenticated apps that a pay-TV provider offers to more easily discover, download and enjoy all of their favourite video channels.
  • Any network-TV app can take advantage of this technology to enable single sign-on and simplify the process for their viewers.
  • Single sign-on will be available on both Apple TV and iOS.

The Future of TV is Apps
The latest Apple TV just launched last fall, giving developers unprecedented access to a modern platform like iOS but for the living room. With over 6,000 apps already available for Apple TV, the future of television is apps. Users can enjoy amazing experiences on the biggest screen in their home, work out with Zova or Daily Burn; plan their next trip with Airbnb or TripAdvisor; play SketchParty TV or NBA 2K16 with friends and family; buy their favourite designer brands on Gilt; learn to cook with Kitchen Stories Cookbook; catch up on news with ABC News; or watch their favourite shows, movies and sports with HBO NOW or Sling TV. Developers have only just begun tapping into the potential of tvOS and initial feedback has been tremendous.

“tvOS on Apple TV takes the Sling TV app to new heights, creating a seamless combination of technology and entertainment,” said Roger Lynch, CEO, Sling TV.

“We easily extended our iOS game experiences to the living room — something that is incredibly difficult to do on traditional consoles,” said Hannibal Soares, CEO, BoomBit.

“tvOS has allowed STARZ to create an experience on Apple TV unlike anything we’ve done before and our subscribers are loving it!” said Chris Albrecht, CEO, Starz.

New tvOS APIs and tools available for developers include:
  • ReplayKit to enable developers to record and live broadcast from their apps;
  • PhotoKit to allow third-party app access to photos and videos in iCloud Photo Library and iCloud Shared Stream;
  • HomeKit to create apps to control HomeKit devices from Apple TV;
  • App badging on the Home screen, to make it easier for users to know something new for them is available inside an app; and,
  • Game Center enhancements and support for up to four game controllers at a time.

Additional Apple TV Features and Updates
  • iOS users can download the new Apple TV Remote app with touch navigation, Siri and game play support.
  • Apple Music has an all-new design, bringing greater clarity and simplicity to every aspect of the experience. The Library, For You, Browse and Radio tabs have been completely redesigned to provide an even greater sense of place, and a Search tab has been added to make finding music even easier.
  • Photos for Apple TV now supports the new Memories feature, making it easy to rediscover meaningful moments in a user’s photo library and share them on the big screen.
  • While users love the bright and fresh Apple TV interface, some may prefer a darker background to fit a home theater environment or darker rooms, so now users can select a dark background for Apple TV. 
  • Universal apps will now automatically download on Apple TV and show up on the Home screen when an app has been added to a user’s iOS device.
  • When a keyboard appears on Apple TV, one will also appear on nearby iOS devices that are logged into the same iCloud account, making entering text even more convenient.

Availability
The tvOS developer preview is available immediately for Developer Program members at developer.apple.com. The new tvOS will be available this fall as a free software update for Apple TV. For more information, visit apple.com/tvos-preview. Features are subject to change. Some features may not be available in all regions or all languages. Siri will be available for Apple TV users in 12 countries.

*Siri availability and functionality varies by country. Subscription required for some content.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Rob Saunders
Apple
rob_saunders@apple.com
020 7184 1414
 
Categories: Apple UK Hot News

Swift Playgrounds App Makes Learning to Code Easy & Fun

Apple UK Hot News - Mon, 06/13/2016 - 20:00
SAN FRANCISCO ― June 13, 2016 ― Apple today introduced Swift Playgrounds, an innovative new app for iPad that makes learning to code fun and easy for anyone. Swift Playgrounds brings coding to life with an interactive interface that encourages students and beginners to explore working with Swift, the easy-to-learn programming language from Apple used by professional developers to create world-class apps. Swift Playgrounds includes Apple-developed programming lessons where students write code to guide onscreen characters through an immersive graphical world, solving puzzles and mastering challenges as they learn core coding concepts. The app also features built-in templates to encourage users to express their creativity and create real programmes that can be shared with friends using Mail or Messages or even posted to the web.

“I wish Swift Playgrounds was around when I was first learning to code,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “Swift Playgrounds is the only app of its kind that is both easy enough for students and beginners, yet powerful enough to write real code. It’s an innovative way to bring real coding concepts to life and empower the next generation with the skills they need to express their creativity.”

“The new Swift Playgrounds app from Apple is one of the most powerful, yet approachable, educational coding apps we’ve ever seen, and we can’t wait to incorporate it into our upcoming camp curriculum,” said Jean MacDonald, founder of App Camp for Girls. “It’s a fun and intuitive way for our students to learn the basic principles of coding using the iPad, and also become skilled in Swift, a language that can grow with them in whatever they choose to do.”

The library of Apple-developed programming lessons helps students learn core coding concepts, such as issuing commands, creating functions, performing loops and using conditional code and variables, and allows them to progressively build confidence and skill. Apple will regularly release new standalone challenges so students can continue to refine their coding abilities as their skills and interests grow. Educators and developers can also use Xcode to create their own unique challenges for the app.

In addition to the lessons, Swift Playgrounds comes with a number of built-in templates to help aspiring developers express their creativity. Students and developers can modify and build on this code to make it their own by adding graphics and touch interactions. Swift Playgrounds allows you to create a virtually unlimited variety of interactive programmes using Swift and the iOS frameworks. You can create empty playground documents or start from one of the built-in templates with scaffolding for graphics and user interface to build powerful apps that respond to touch and accelerometer or that control Bluetooth devices. And since Swift Playgrounds uses real Swift code, projects can be exported directly to Xcode to create programmes for iOS and macOS that can ultimately be turned into full-fledged apps.

Because Swift Playgrounds was designed from the ground up for the Multi-Touch iPad interface, you can create entire programmes with only a few taps. A new coding keyboard lets you quickly type additional characters common to Swift programming by swiping across the key, while a shortcut bar presents the most likely next commands or values based on context. And, using a pop-over keypad, you can simply tap to edit a number in place, touch a colour value to display a colour picker, and even drag the boundaries of a loop or function definition to wrap around existing code. You can also drag from a library of common coding snippets to create new, powerful code with little or no typing. Your programmes look beautiful running in full screen on the iPad Retina display and feel completely immersive, responding to touch gestures and the iPad accelerometer for interaction.

Availability
A preview release of Swift Playgrounds is available today to Apple Developer Program members as part of the iOS 10 developer preview and will be available with the iOS 10 public beta in July. The final version of Swift Playgrounds will be available in the App Store for free this fall. Swift Playgrounds is compatible with all iPad Air and iPad Pro models and iPad mini 2 and later running iOS 10. For more information including videos, images and demos, visit, apple.com/swift/playgrounds.

Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contact:
Juriaan Bosman
Apple
bosman.j@apple.com
020 8278 1440
 
Categories: Apple UK Hot News
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